Selling Your Home?
Selling your home can be quite the overwhelming process at times. Which is why I am here to help educate, and guide you along the process. When selling your home, there are four main components to consider. Price, Appearance, Traffic, and Time. All of these components intertwine, and understanding and utilizing them is the key to a successful outcome.
Pricing Your Home
Many factors go into pricing a home. Comparable sales is one major factor to consider, it is imperative for a real estate agent to be knowledgeable and understand the current listings, previously sold, and previously terminated listings like a playbook. While also being able to decipher how your home may differentiate from those comparable listings. Market conditions also play a major role in determining the sale price of your home. Keeping track of inventory and analyzing market trends is some of the information we provide to help you make well-informed decisions.
Appearance To The Eye Of A Buyer
Record setting prices are not typically obtainable through poorly prepared properties. Appearance is so important, considering how emotionally drawn buyers can get to a place they really like. Painting, Staging, and Lighting are some of factors we take into account, to help catch the buyer's eye. Understanding how a buyer thinks is essential for any good listing agent to get a successful outcome for their seller client.
Creating Traffic
More buyers seeing your home will typically lead your home to sell in a shorter time-span, and for a higher price. We focus on four ideas to help generate traffic to your home.
(1) Professional Staging & Photography to help generate traffic through The MLS and many other real estate supporting websites.
(2) Strategic Flyers and Signage around your neighbourhood.
(3) Social Media & Digital Marketing to help promote your home through our brokerage, and our various social media platforms.
(4) Top of the line Open Houses and daily marketing that goes into promotion of the open house.
Time
The longer a property stays on the market, the harder it is to get maximum price for it. Which can lead to one of two routes; price reductions, or taking it off the market entirely and relisting it in the future. Neither of these options sound favourable if you are motivated to sell your home. Nailing the appearance and traffic metrics will result in a faster sale at a higher price.